| Book Name: | PEAK By Chip Conley PDF |
| Category: | Business Books |
| Language: | English |
| Format: | |
| Free Download: | Available |
Free Download PEAK By Chip Conley PDF Book
Book Description:
Proven rules for long-term success, plus new leadership tips
PEAK is a popular, life-changing book about how to run a business better. It was written by a seasoned entrepreneur and CEO who has twice changed how his favourite industry works. The author Chip Conley was the founder and former CEO of one of the largest boutique hotel companies in the world. When his company was in trouble, he turned to psychologist Abraham Maslow’s Hierarchy of Needs for help. Years later, when the young people who started Airbnb asked him to help them turn their new home-sharing business into a world-class hospitality giant, Conley again used the ideas he’d come up with in PEAK. Since the first edition of this book came out ten years ago, Conley’s PEAK strategy has been used by organisations on six continents and in almost every type of business. The author’s main idea is that great leaders become amateur psychologists by understanding the unique needs of three key relationships: with employees, customers, and investors. This message has resonated with every kind of leader and company, including some of the most well-known, like Apple and Facebook. People who use PEAK have found that the principles make their key stakeholders more loyal and help them stand out. This new second edition has in-depth examples of real-world PEAK companies, like the author’s own at Airbnb, as well as exclusive PEAK leadership practises that will boost your performance and your company’s performance.
Whether you work for a small business, a Fortune 500 company, a nonprofit, or the government, this book can help you and your team reach goals you didn’t even know were possible.
Learn how Maslow’s hierarchy can help you run a successful business.
Find out how PEAK helped some of the most successful businesses in the world today.
Help workers reach their full potential and go even further.
Change how customers feel and make sure investors are happy.
The PEAK framework works because it improves the business from the inside out. The same rules apply in the boardroom, the break room, and your living room at home. These rules are the basis of healthy, happy lives. Even if you think you’re doing well, you can always do better, and PEAK shows you how to get there.
Download PEAK: How Great Companies Get Their Mojo from Maslow Revised and Updated PDF
Author(s): Chip Conley
Publisher: Wiley, Year: 2017
ISBN: 1119434920,9781119434924
